How to Choose a Domain Name Choosing a domain name is similar to choosing a trade name — it requires thought and consideration. Your domain name is the first thing your visitors will see. A good domain name (URL) can make a positive and lasting impression, while a bad domain name can send visitors away. Your URL is your identity on the web, so choose a domain name that fits your business or service, is easy to find, and easy to promote. A few hints... Read more 
Joomla!, WordPress, or Drupal: What’s a Content Management System (CMS)? A CMS (Content Management System) allows website owners and administrators to add, modify, and manage content on their websites without deep technical knowledge. Content types include posts, articles, videos, images, and more. If you’re a first-time site owner, Joomla, Drupal, and WordPress are the top platforms to research. Here’s a quick overview — click a link to jump to that section: WordPress – Best for beginners Drupal – Most powerful Joomla! – Middle ground CMS... Read more 
Updating your website on a regular basis is important for your business and your clients. A dull, outdated website that’s difficult to navigate can turn potential customers away before they even know what you offer. When seeking new clients, keeping your site current is one of the smartest things you can do. Four Key Areas to Focus On When Updating Your Website: Updating Website Security Keeping Website Content Fresh Updating Website Design Reviewing Your SEO Strategy Updating Your Website’s Security Security should always be... Read more 
Why Video Deserves Top Priority Video content marketing has become one of the most powerful tools for engaging online audiences. In fact, YouTube is now the second largest search engine in the world — proof that users increasingly prefer to watch rather than read. Simple videos can make a big impact, but avoid vertical video formats. We’re witnessing a huge surge in the use of video for online marketing — from time-lapse videos and 360-degree footage to fully interactive 3D environments. Marketers are adapting to... Read more 
This summary provides a quick overview before diving into the full GDPR guide below. GDPR Quick Summary What is GDPR? A European privacy law enforced on May 25, 2018, designed to protect the personal data of EU and EEA residents. Who it applies to: Any organization that processes or stores personal data of EU/EEA citizens, regardless of where the organization is located. Personal data includes: Names, emails, photos, social media activity, and IP addresses — any information that can identify an individual. Consent: Must be... Read more
In need of advice on putting together a GDPR-compliant privacy policy? Here's a helpful GDPR Privacy Checklist for you. You may already be aware that a privacy notice is an essential element when it comes to producing appropriate documentation for a GDPR-compliant website. If you are not sure what GDPR is or need further clarification, see this post. So, whether you’ve already published a privacy policy or are only just getting round to creating one – this GDPR Privacy Checklist is here to help. GDPR... Read more